“The professional service Sheldon provides is unmatched. He not only makes sure the massages are great, the environment is set aesthetically with a clean, fresh aroma.”
Charcora Palmer
Google review
Established 2003 · MilwaukeeHealing hands.
Special Touch
Experience healing within your mind, body, and soul.
Healing hands.
Whole-body renewal.
Trusted by Milwaukee's working professionals — from the office to the job site, your body works hard. Sheldon makes sure it recovers harder.
“Left feeling brand new — the aroma was amazing.”— Jimmie
5.0Google rating
“Custom personalized care. I felt safe and serene.”— AR
20+years of practice
“The master masseuse — mind, body and soul.”— Forbidden Flavor
100%5-star reviews
“So relaxed you’ll most likely fall asleep.”— Rosetta H.
1-on-1private sessions
“Left feeling brand new — the aroma was amazing.”— Jimmie
5.0Google rating
“Custom personalized care. I felt safe and serene.”— AR
20+years of practice
“The master masseuse — mind, body and soul.”— Forbidden Flavor
100%5-star reviews
“So relaxed you’ll most likely fall asleep.”— Rosetta H.
1-on-1private sessions
The Menu
Treatments built around you, not a brochure.
Every session begins with a real conversation — what hurts, what's heavy, where the week landed in your shoulders. Then Sheldon designs the treatment from there.
Le'Stone / Hot Stone Massage
Smooth volcanic basalt stones are heated and used as an extension of Sheldon's hands, gliding through tight muscle tissue with a depth hands alone cannot reach. The sustained heat penetrates up to three times deeper than manual pressure, unwinding tension at a structural level while flooding the body with a calm that is almost sedative. One of the most requested services at Special Touch — and for good reason.
Special Touch Signature Massage
Sheldon's signature service is unlike anything on a standard spa menu — Swedish, deep tissue, hot stone, and therapeutic techniques blended in real time around what your body needs that day. Hot towels, candlelight, and soft music create a space where tension doesn't just ease — it dissolves. Clients consistently leave physically lighter and mentally clearer than they have in months.
Herbal Body Wraps
A full-body immersion in botanical healing. Warm herbal blends rich in anti-inflammatory and skin-nourishing compounds are applied head to toe, then wrapped to drive deep absorption. Circulation rises, muscle tension releases, and skin emerges noticeably softer and more radiant. One of the most holistic treatments on the menu.
Signature Facials
A fully customized facial using professional-grade products chosen specifically for your skin — not pulled off a generic shelf. Sheldon reads your skin in real time, then walks you through a complete cleanse, exfoliation, extraction where needed, targeted masking, and moisturizing. Skin leaves looking clean, calm, and genuinely healthy.
Paraffin Hand and Foot
Warm therapeutic wax, sugar scrubs, hot-stone massage, and reflexology for the parts of you that carry the most. The insulating heat drives moisture deep, eases joint stiffness, and restores circulation. Particularly beneficial for dry skin, arthritis, or the wear of physical work — you'll leave with hands and feet that feel genuinely new.
Couples & Group Events
Sheldon has been Milwaukee's go-to for private group wellness experiences for over 20 years. Whether it's a bridal party, anniversary, ladies' night, teacher appreciation event, or corporate wellness day, he creates a customized experience designed around your occasion and your guests. Private, professional, and the kind of event people talk about long after it's over.
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"Healing isn't something I rush — it's something I make room for. Every guest leaves a little lighter than they came in."
— Sheldon · Master Masseuse · 20+ years
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Why Sheldon
A practice, not a production line.
One therapist. One philosophy. Real attention from the moment you walk in to the deep breath you take on your way out.
Sheldon's practice proudly serves Milwaukee's working community — white collar and blue collar professionals alike. Whether you're carrying the stress of a boardroom or the weight of a physical trade, these treatments are designed to restore you.
20+
Years caring for Milwaukee
5.0
Average Google rating
1:1
Personal, private sessions
Pro Athletes
Trusted by Milwaukee's finest
University Partner
Faculty wellness workshops
Black-Owned · LGBTQ+ FriendlyMeet Sheldon →
From the people we've cared for
Seventeen reviews. All five stars.
5.0· 17 Google reviews
Two decades of returning clients — weddings, anniversaries, hard weeks, healing months. Every story below is real.
01 / 06
“Wife and I left feeling brand new. Skin was soft, arm and muscle aches were gone instantly. Excellent service and the aroma was amazing. Highly recommended.”
Jimmie
Google review
“Phenomenal experience — custom personalized care. The hot stone massage and hand paraffin scrub were amazing. Extremely welcoming and I felt safe.”
AR
Google review
Real Results. Real Clients.
See what a customized facial from Sheldon can do.
Client facial result — Special Touch Massage and Spa Services
Visit the studio
Quiet street. Soft light. Your time.
Special Touch Massage and Spa Services
Milwaukee, WI
Exact address shared privately after booking confirmation.
Identifies as Black-owned · LGBTQ+ friendly
Book online anytime, or call Sheldon directly at (414) 551-4100 to design a session around what your body actually needs today.
First-timers: mention this site when you call for a personal welcome.
Holding Fee and Payment
Secure your session with a quick holding fee.
A non-refundable holding fee of $45–$50 is required to secure your appointment via Venmo @specialtouchmassage or CashApp $specialtouchspa. This fee goes toward the cost of your service. No-call no-shows and missed appointments will forfeit the holding fee.
Weekly hours
Today highlighted
Ready when you are
Your shoulders have been waiting. Let's begin.
Milwaukee's professionals trust Special Touch to keep their bodies and minds performing at their best. You've earned this.